TNS Media Audience measures the television audience and tracks programming and advertising. The data offer a daily basis are of great interest to industry and the television advertising market .

According to data collected by the company TNS Hearing and Means, whose company is the market research, offers figures and information about the television industry and the advertising market, and generally reveals that the high rates of television consumption are maintained .

In 2005, very significantly decreases the consumption of television, remains a line very close to last year, only account a difference of one minute per person per day. The annual consumption repeats the same formula as in 2004, during the summer months recorded a lower consumption of television, and on the contrary its highest figure stands in the winter months, thus repeating the same graphical consumption as the months of the year form of U.

If the criterion is set at study socio-economic variables is found that the female figures obtained higher than the male, 4 and 3 hours 20 minutes respectively. In line with the economic aspect, it appears that social class with fewer economic capacity and greater purchasing power are social groups that recorded lower consumption, by contrast class social media maintained their rates of consumption.